Pål Bråtelund

Pål Bråtelund has decades of experience in music production and online services in parallel. After starting the millennium with a ten year stint working on online household name products for media house VG he went on to transform streaming service WiMP to TIDAL and injected a strong focus on sound quality and track credits. In more recent years he has been involved in the startup scene around both streaming, distribution and creator tools through Roon Labs, MQA, Sparwk and Masterchannel. He also works as a freelance product developer through his own Sound Advice.